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Marketing AdFreak

Outdoor Ads for Axe Visible Only If You're Wearing Sunglasses: A new Australian campaign for Lynx/Axe's grody deodorant consists of LED screens that host raunchy videos which can be seen only with polarized sunglasses. Of course, the entire AdFreak staff immediately recognized this as part of the plot of They Live, a...; AdFreak prije 4 sata

Classified Ads Seek Torturers, Kidnappers, Abusers: The most chilling aspect of these faux classified ads seeking torturers, kidnappers and abusers (via U.K.-based Freedom From Torture and Ogilvy & Mather) is how seamlessly business clichés and job-recruitment jargon mesh with detailed yet detached ...; AdFreak prije 5 sati

Febreze Freshens Up Any Old Shipping Container That Smells Like Fish: Febreze air fresheners can mask some serious odors—like that fishy old shipping-container smell you're always trying to get out of your carpet. Be...; AdFreak prije 1 dan

Welsh Village Covers Itself in QR Codes, Linked to Wikipedia, in Tourism Effort: We recently considered the heretofore blasphemous notion that QR codes are not, in all instances, a complete waste of time. Here's more evidence that th...; AdFreak prije 1 dan

Scotch-Brite's Offer to Diners: Instead of Paying the Bill, Wash the Dishes: Many's the night I've lain awake wondering how to sell more sponges to hipsters in Brazil. Grey 141 addresses this concern for Scotch-Brite, introdu...; AdFreak prije 1 dan

Ad Creep Hits the Water With Floating Billboards on Lakes: Only an ad executive would look out on Lake Washington in Seattle and realize, as he drove away, that "there were no billboards." And then decide to put 14-foot-tall inflatable placards out on the water. They're the brainchild of adman Darren Br...; AdFreak prije 1 dan

The Week on AdFreak: May 11-18, 2012: 1. The 20 Most-Viral Ads of 2012 (So Far) 2. Infographic: Advertising People Are Hopeless Social-Media Addicts 3. Martin Agency Staffer Gets Marriage Proposal via Banner Ads 4. Guinness Turns a Submarine Into a Branded Underwater Bar 5...; AdFreak prije 3 dana

Friskies Finally Addresses the Terrible Epidemic of Cat Boredom: Friskies is taking aim at the national "CATastrosphe" known as Cat Boredom, or CB. "There's nothing more tragic than a blasé cat,&...; AdFreak prije 4 dana

Long-Awaited Film Looks at Enigmatic Adman Cornelius Trunchpole: For those who have been following the two-year saga of Cornelius Trunchpole—the reputed 1960s adman who is now making a reputed comeback, reputedly&md...; AdFreak prije 4 dana

Avert Your Eyes From Kayak's Crazy Dilated-Pupils Guy: Goofy pupils aside, this new spot for travel website Kayak—the latest in a series of absurd spots from ad agency Barton F. Graf 9000—has a bit of a blurred vision. Why did the guy think dilating his pupils would help him see better? That's not...; AdFreak prije 4 dana

Paris Subway Stop, Long Deserted, Hosts Eerie 'Prometheus' Ad Installation: Plenty of subway stations look like they belong in a horror movie, but this Paris promotion for Ridley Scott's Alien prequel Prometheus takes the concep...; AdFreak prije 4 dana

Guinness QR Cup Reveals Scannable Code When Full: QR codes have been exhibiting an uncharacteristic characteristic lately—they've been not sucking as much. We had the Korean retailer's 3-D sunlight-activated QR code, which was scannable only at lunch, when the shadows lined up. Now, we have thi...; AdFreak prije 5 dana

Land Rover's Survival Guide: You Can Eat It in Case of Emergency: Automakers are getting ever more inventive with the literature they package with new vehicles. In the U.K., we saw the guide to Britain's tiny roads tha...; AdFreak prije 5 dana

Condom Maker Asks Women What They Won't Put in Their Vaginas: Sir Richard's condoms, last seen defending the honor of sluts everywhere, is back with another provocative campaign from ad agency TDA_Boulder, this time asking women to share "rules about what they won't put in their vaginas." Judging by th...; AdFreak prije 5 dana

Real-Life Lightsabers Cause a Disturbance in the Force: Wicked Lasers is narrowly avoiding a cease and desist from LucasFilm with its LaserSabers, which come in two varieties (Krypton and Arctic) and are powered by a magnetic gravity system that can raise or lower the beam as needed. The company claims its LaserSa...; AdFreak prije 5 dana

Call Your Doctor If This 'Workaholics' Billboard Lasts More Than 4 Hours: Comedy Central's "Fully Torqued" phallic billboard on Hollywood's Sunset Boulevard touting the new season of its Workaholics sitcom is awf...; AdFreak prije 5 dana

Meet the Three Products That Just Won a Place on Walmart's Shelves: Walmart's "Get on the Shelf" contest, which saw more than 4,000 inventors and small businesses compete for the chance to get their product int...; AdFreak prije 6 dana

The 20 Most-Viral Ads of 2012 (So Far): It's only the middle of May, but already we've had some runaway viral hits in advertising this year. Unruly Media, which runs the global Viral Video Chart, has just released a list of the most-shared ads of 2012 (so far). We've posted the top 20 b...; AdFreak prije 6 dana

Man Proposes to Woman via Audio Ad on Pandora: Nerdy couples are awesome. They do nerdy things for each other that cause both of them to squeal in delight. Recently this phenomenon has extended all the way up to nerdy marriage proposals. We've seen the infographic proposal, the crowdsourced Photoshop ...; AdFreak prije 6 dana

Google Shows You Where an Email Goes After You Hit Send: Google takes us backstage with The Story of Send, which explains what happens when you send an email. It's kind of like they're asking themselves why they're so awesome, and then answering that question, but it's still a clever way of both con...; AdFreak prije 6 dana

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